

So he made a profile-being careful to select only the “BFF” option so his profile wouldn’t show up to single women and cause confusion among his girlfriend’s friends-and started swiping, using similar metrics for what he’d look for in a “ relationship relationship” with a woman. “I wanted to find a different avenue, rather than just meeting up with people that I work with.” “I find New York to be somewhat fragmented, in terms of communities,” he says. He had a good group of friends, but they were all from similar circles.

William Crouse, a 27-year-old freelance producer in Brooklyn, got on Bumble BFF shortly after it launched. Everybody's looking for somebody to connect with.” Or maybe your friends are all getting married and you're still single. Or you're married, and your friends are still single. “Whether you're a guy or a girl, you are looking for friends,” Williamson says.

“It's kind of scary, like, what is this guy gonna do? Is he gonna be weird? Is he gonna get drunk in my bar and, like, creep on girls all night?” O’Leary recalls thinking. O’Leary wasn’t worried about making a good impression (“I'm an amaaaazing human,” he says, with scant irony), but he was a somewhat concerned that his potential new friend, Berlin, would be a little weird. He’d invited him to the bar where he works, a trendy cocktail den in the East Village, thinking it would be a safe spot to meet a stranger from the Internet. Brandon O’Leary, a 26-year-old bartender in New York, was biding his time as he waited for the guy he met on BumbleBFF, an extension of the Tinder-like app but focused solely on friendship, to arrive. It was all of those things, except the bros weren’t swiping for hookups. What if he lures me into an alley and no one ever sees me again? There’s the cautious excitement-maybe this could actually be something!-tinged with nerves from watching The Craigslist Killer too many times. Guy swipes right, makes small talk, extends a casual invite for drinks at a hip, dimly-lit bar.
